This is also a controlled thinking in which the creative thinker whether artist, writer or a scientist is trying to create something new. It involves characteristics of both reasoning and imagination. There are many ways to start your own business. In currently business competitive, we are offering the best business model which required less risk and investment. We are designing the business model and blueprint based on successfully entrepreneur in digital era.
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Creative thinking involves four stages:
1. Preparation
In this stage the thinker formulates the problem and collects the facts and materials considered necessary for finding new solutions. Many times the problem cannot be solved even after days, weeks or months of concentrated efforts. Failing to solve the problem, the thinker turns away from it initiating next stage.
2. Incubation
During this period some of the ideas that were interfering with the solution will tend to fade. The overt activity and sometimes even thinking about the problem is absent in this stage. But the unconscious thought process involved in creative thinking is at work during this period.
Apparently the thinker will be busy in other activities like reading literature or playing games, etc. In spite of these activities the contemplation about finding a solution to problem will be going on in the mind.
3. Illumination
Following the period of incubation the creative ideas occur suddenly. Consequently the obscure thing becomes clear. This sudden flash of solution is known as illumination and is similar to ‘aha (eureka)’ experience. For example, Archimedes found solution to the crown problem.
4. Verification
Though the solution is found in illumination stage, it is necessary to verify whether that solution is correct or not. Hence in this last stage evaluation of the solution is done. If the solution is not satisfactory the thinker will go back to creative process from the beginning.
If it is satisfactory, the same will be accepted and if necessary, minor modification may also be made in solution.
The Art of Thought ?
In the book The Art of Thought from 1926, Graham Wallas proposed one of the first complete models of the creative process. Wallas described how it consists of the four-stage process of preparation (or saturation), incubation, illumination and verification (or implementation). This 1920s’ theory continues to be highly cited among professional design teams and in scholarly works on creativity.
